KEYWORD RESEARCH

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KEYWORD RESEARCH

Why is keyword research important?

Finding high-volume search terms itself is not enough. You need to ensure that the SEO keywords used in your content matches with your brand, product, or service to the keywords that your customer use. And this is where keyword research happens.

Core Development

No fake products and services. The customer is king, their lives and needs are the inspiration.

Define Your Choices

No website can stand without a strong backbone. And that backbone is technical SEO.

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KEYWORD RESEARCH

Solving Problems, Building Brands

Keyword research is defined as the activity of analyzing and finding a list of valuable keywords for the purpose of SEO copywriting. The keywords, or search terms, often become a guide for the direction of your content and marketing strategy.

  • Keywords are important.
  • Rankings are important.
  • Create better content.
  • Analyzing the SERPs
  • long tail keywords
  • Average monthly searches
KEYWORD RESEARCH

Core Business Areas

Study your niche

Before you figure out what are the best keywords to optimize your page, it’s best that you start by diving deep to learn more about your topic or niche.

Define your goals

It’s important to define your goal because it will provide a direction for your SEO strategy and plan..

Make a list of relevant topics

Based on the main category of your brand and the goals you aim to achieve, We break it down to smaller topic buckets. Make a list of all the topics related to your brand that you want to rank on Google.

Create a list of seed keywords

These keywords need to be related to your various topics, and more importantly, are terms that your target audience might be searching on Google.

Study the search intent

Plugging in high-volume keywords to bump up rankings for a page used to work pretty easily. But it’s not so simple anymore these days.

Identify long tail keywords

Long tail keywords are more descriptive and often related to your brand’s smaller buckets of sub-topics.

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