COMPETITOR RESEARCH

Creative Solutions, Creative Results

When you identify competitors, you have three types to consider: direct, indirect, and replacement.

Core Development

No fake products and services. The customer is king, their lives and needs are the inspiration.

Define Your Choices

Number one, cash is king; number two, communicate; number three, buy or bury the competition.

COMPETITOR RESEARCH

Solving Problems, Building Brands

Competitive analysis (or competitive research) is a field of strategic research that specializes in the collection and review of information about rival firms. It's an essential tactic for finding out what your competitors are doing and what kind of threat they present to your company's success.

Identify gaps in the market
Develop new products and services
Uncover market trends
Market and sell more effectively
Use of internal linking
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COMPETITOR RESEARCH

Core Business Areas

Determine who your competitors are.

First, we need to figure out who you're really competing with so we can compare the data accurately. What works in a business similar to yours may not work for your brand.

Direct Competitors

Businesses that offer a product or service that could pass as a similar substitute for yours, and that operate in your same geographic area..

Indirect Competitor

One that provides products that are not the same but could satisfy the same customer need or solve the same problem.

Determine what products your competitors offer.

At the heart of any business is its product or service, which is what makes this a good place to start. We will analyze your competitor's complete product line and the quality of the products or services they're offering.

Analyze how your competitors market their products.

Analyzing your competitor's website is the fastest way to gauge their marketing efforts.

Analyze the level of engagement on your competitor's content.

To gauge how engaging your competitor's content is to their readers, you'll need to see how their target audience responds to what they're posting.

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